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The Benefits of Buying Flooring Online

Posted: Friday, October 22, 2010

The Benefits of Buying Flooring Online

Many consumers are getting much more comfortable buying products online. Even people who have never tried it are experiencing firsthand the conveniences of shopping from home in front of their computer. But flooring? Isn’t that something you have to buy from a physical store? It just seems weird.

Making large, home-improvement purchases on the Internet can feel strange, but the advantages are the same as with most other products: better prices, more availability, greater selection and knowledgebase, and the sheer convenience.

Starting with the last first, just to be clear: The convenience of online shopping is unmatched. You can go online at home, in your pajamas, with a cup of coffee in your hand, any time that works for your schedule, and select and purchase 2800 square feet of Pergo laminate flooring for your kitchen. There’s no need to take time off from work or wait until the kids are in school, there’s no drive time or wasting your weekends. Buying online is convenient.

The other four advantages of buying flooring online are inter-related. Greater availability, selection, and information all affect the seller’s ability to lower prices. Online stores are not limited by the physical size of an actual shop. They can offer more of every style of flooring product, because the stuff never leaves the giant warehouse until you order it.

And there are no salespeople in the middle, vying for your attention, so that they can pressure you to buy their most expensive line, and receive a higher commission. Because the salesperson is out of the picture in an online flooring purchase, answers to the common questions are found online.

So better selection, availability, and information all come together with the convenience of shopping from home, and help keep the prices down. It’s a good thing, but its not a perfect system. You still have to deal with shipping and installation issues. And to be fair, there are some great salespeople out there who still want the best for their customers. But lets hope that they start to use their skills to help you find the best flooring online. We always recommend that you find the product at your local store or get a sample first before purchasing online. If you have any questions please contact one of the FastFloors Flooring Consultants at 1-800-764-1212

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